Check Point Debuts PureAdvantage Channel Partner Program
Enhanced channel program rewards partners with business growth and profit opportunities
Redwood City, CA —
Check Point Software Technologies Ltd. (Nasdaq: CHKP), the worldwide leader in securing the Internet, today announced the new PureAdvantage channel partner program.
Check Point PureAdvantage™ creates unprecedented opportunities for distributors and channel partners of all sizes to further boost their security product and service offerings, recognize investment in skilled sales and technical resources, and generate new revenue streams. The program's tiered levels reward channel partners with competitive product discounts and guaranteed margins, enabling partners to take advantage of new business growth opportunities available in the burgeoning network and data security market.
"We are fully committed to providing our over 2,000 certified partners the best business and growth opportunities in the industry by deepening our business partnerships through increased investments and customized programs," said Amnon Bar-Lev, vice president of field operations at Check Point. "We are streamlining our processes with partners, while aligning our channel program to our PURE Security corporate strategy."
Check Point PureAdvantage also expands marketing activities and resources with increased investment, business development, and brand awareness in support of its channel partners.
"In the evolving world of IT security threats, Check Point's product offerings provide our mutual customers with the best IT security infrastructure available on the market today," said Joe Luciano, chief executive officer at Access IT, a Check Point platinum channel partner. "The business partnership we share with Check Point for over a decade is unlike any other in the industry and ensures that I stay focused on what ultimately drives my business – namely my customer's satisfaction and security needs."
PureAdvantage Channel Partner Program features:
- Customized programs and certifications by market segment - Clearly defined levels for partners and distributors, enabling them to grow with Check Point with different programs and promotions to best serve their needs.
- Improved Partner Rewards - Greater rewards for higher program levels through a tiered discount model, secure margin program, and incentive programs for sales growth.
- Enhanced Marketing Support Program - Simplified and faster processes for joint marketing activities, new partner co-op system, and new mutual marketing campaigns.
With the company's successful expansion into data security, Check Point is continuing to augment its product offerings to ensure that the latest technologies and solutions are available to protect enterprise networks. As the only pure-play security vendor in the industry, Check Point is evolving its award-winning channel partner program to better support its channel partners and distributors to jointly deliver on the company's PURE security vision.
Availability
The new partner program will take effect January 1st, 2008.
About Check Point Software Technologies Ltd.
Check Point Software Technologies Ltd. (www.checkpoint.com) is a leader in securing the Internet. The company is a market leader in the worldwide enterprise firewall, personal firewall, data security and VPN markets. Check Point's PURE focus is on IT security with its extensive portfolio of network security, data security and security management solutions. Through its NGX platform, Check Point delivers a unified security architecture for a broad range of security solutions to protect business communications and resources for corporate networks and applications, remote employees, branch offices and partner extranets. The company also offers market leading data security solutions through the Pointsec product line, protecting and encrypting sensitive corporate information stored on PCs and other mobile computing devices. Check Point's award-winning ZoneAlarm Internet Security Suite and additional consumer security solutions protect millions of consumer PCs from hackers, spyware and data theft. Extending the power of the Check Point solution is its Open Platform for Security (OPSEC), the industry's framework and alliance for integration and interoperability with "best-of-breed" solutions from hundreds of leading companies. Check Point solutions are sold, integrated and serviced by a network of Check Point partners around the world and its customers include 100 percent of Fortune 100 companies and tens of thousands of businesses and organizations of all sizes.
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